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Delta Dental of Iowa Partners with Softheon to Enhance Experience for Marketplace Members

JOHNSTON, IA November 1, 2016 – Delta Dental of Iowa, the largest and most experienced dental insurer in Iowa, has chosen Softheon, a proven leader in cloud-based health insurance exchange integration and remediation, to provide streamlined services for its members that purchase their dental insurance through the Iowa Health Insurance Marketplace (

Delta Dental is committed to providing quality dental benefits to individuals and employers through multiple distribution channels such as the Iowa Health Insurance Marketplace. The open enrollment period for the Iowa exchange begins November 1, 2016 and runs through January 31, 2017. This is the fourth consecutive year that Delta Dental has offer dental benefits to individuals through

“We are proud to partner with Softheon to provide efficient and effective options for our members buying Delta Dental through the Iowa Marketplace,” stated Jeff Russell, president and CEO of Delta Dental of Iowa. “Softheon is a market-leader and we look forward to leveraging its proven and innovative solution suite to enhance services that we provide our Marketplace members,”Russell added.

Softheon’s marketplace solution suite is utilized by national health insurance carriers and easily integrates with their core systems for a seamless experience for members purchasing health insurance through state and federal marketplaces. Recognized by Gartner*, America’s Health Insurance Plans (AHIP) and other respected national organizations, Softheon continuously updates its technology to stay current with frequently changing requirements put forth by state and federal authorities in this post-ACA environment.

“At Softheon, our team is always excited by the opportunity to work with successful companies such as Delta Dental of Iowa,” said Eugene Sayan, Founder & CEO of Softheon. “As we embark on our partnership, our initial focus is on a rapid and positive implementation, with a goal of getting the platform up and running in under 90 days.”

About Delta Dental of Iowa

Delta Dental of Iowa protects the smiles of more than 1 million Iowans. Delta Dental of Iowa is a member of the Delta Dental Plans Association**, the leading national network of independent dental service corporations. Delta Dental member companies provide dental benefit programs to more than 70 million Americans in more than 120,000 employee groups throughout the country. For more information, visit our website at

** Delta Dental of Iowa is an independent member company of the Delta Dental Plans Association. The Association does not endorse products and services used by individual member companies.

About Softheon

Empowering the nation’s first state health benefit exchange since 2008, Softheon’s vision and strategic direction address healthcare payer, provider, and government agencies’ goal of meeting Affordable Care Act (ACA) milestones. Softheon provides HIX Integration, Direct Enrollment, Premium Billing, and Edge Server solutions for insurance carriers of all sizes participating in Federal and State Health Insurance Exchange (HIX) Marketplaces. Softheon’s Marketplace Connector Cloud (MC2) has been trusted by health plans in all 50 states as an accelerated federal, state, and private exchange integration platform. Softheon MC2 is a Software-as-a-Service (SaaS) solution where insurers pay a one-time activation and ongoing PMPM fees for exchange members only, while eliminating most, if not all, risks associated with ACA enrollment compliance and other mandates.

Softheon was ranked 34th on 2016 Healthcare Informatics 100, a compilation of the top health IT companies based on HIT revenues from the most recent fiscal year. Additionally, Softheon has also been recognized by Cloud Tech Insights as one of 2016’s top 10 cloud storage solution providers.

*Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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